2012’s most searched term is Facebook

“For the fourth year running, online consumers searched for “Facebook” more than any other term in 2012, according to new data from Experian.”

How is this possible? Mark dropped “the” from its URL long, long ago. Are people that lazy and can’t type “Facebook” into their browsers? Or, does this represent the number of users who type “Facebook” into their Chrome address bar or Firefox Google Search bar? Like when I search for Yahoo Fantasy Football…

“New to the top 50 in 2012 backpage were search terms like ‘cool math games,’ ‘fox news,’ ‘pinterest,’ and ‘pof’ — apparently an acronym for Plenty of Fish, a fast-rising online dating site.

“Experian bases its findings on the top 1,000 unfiltered U.S. search terms across more than 60 search engines, including Google, Bing and Yahoo Search, along with all visits to top Web sites throughout the year.”

Read more: http://www.mediapost.com/publications/article/189905/facebook-social-nets-lead-search-terms.html#ixzz2GEeSA1k4

 

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